The Rooted Reset
Is not your soul sisters wellness retreat.
We have enough of those already popping off flawlessly (though there’s still something missing, imo). If you need a good rec on a yoga retreat, lemme know.
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The Rooted Reset is also not a promise of strategy that ends up being another story of what someone else did once that was successful.
Because you cannot act on that. And, that’s not strategy, it’s a tactic.
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It’s not even a Mastermind though I am a SUCKER for a roundtable so there will be elements of that.
*Payment plans available upon request. Early access investment is $1,995 and is available through June 30th or until all 10 spots are sold. Full investment is $3,000.
I watched corporate leadership teams spin their wheels (and waste time & money) for 6+ months setting their annual strategic plan every single year.
The thing is… I know the strategic planning works. I got to stick around for that part too. But the time, energy, & money wasted can & should be avoided.
For you & I? It’s imperative we avoid such a waste because it’s not investor resources we’re wasting, it’s ours.
So, I brought everything we did for their 6 million dollar plans over 6 months & we’re gonna do it in two days.
Because the planning part is necessary.
The pause to reset & realign on where you’re taking this business & clearly defining the priorities, tactics & actions that will get you there?
That’s how you drown out the noise of everyone online telling you all the things you should be doing, just confusing you more…
Causing you to walk into January feeling behind everyone else.
Events these days are giving people mindset & energetic upgrades but no true strategy.
The ole throwing spaghetti at the wall, ya feel me?
Maybe a few tactics, maybe. But a tactic is not a strategy. A tactic is something like “you should start a substack because long form content is converting” after you hear from a speaker who 4x’d their substack readership but 1) they do not tell you HOW and 2) that can be done by anyone.
Which means it’s not personalized to you & your business. Which means it’s not strategy.
Excuse my tangent, I am a data & strategy nerd. I will show the receipts, the spreadsheets, the workflows.
Strategy is validating that adding that substack is a tactic you need to implement because it’s a smart part of your growth strategy depending on your entire situation - what you’re growing, who you’re trying to reach, & your most immediate priorities for doing so.
And the reality is, your situation is not mine. Nor is it that speaker with those fancy accolades.
The Rooted Reset is both.
10 female entrepreneurs.
One day of annual strategic planning for your business.
One day of retreat style resetting for you, the one leading that business.
And every hour in between? That looks like community, connection, belly laughs, nerding the f*ck out over a new idea you have to differentiate yourself, spitballing ideas, the real stuff you know?
And, you will absolutely leave a better leader than you walked in…
Because this is the exact kind of strategic planning I did with tech startup founders in the corporate realm.
So I’ve seen the power in the pause, getting so for real about where you want to go and designing your path to get there, nailing your actions in order of priority so you walk into a new year with a clear path and confidence in your plan.
I just removed the 5 months of talking that leaders in corporate like to do because we solopreneurs & lean teams? We don’t have extra time, money, & energy to waste.
Oct 7 - 10, 2026
Scottsdale, Arizona
But Steph, that’s 4 days & you said 2? Yes, because you’ll arrive the evening of the 7th and settle in. The 8th we’ll have our strategic planning day, the 9th our reset retreat, and you’ll fly home after breakfast on Saturday.
Your investment covers the things that allow you to stop planning and start experiencing.
✔ Boutique accommodations
Three nights in our beautiful Scottsdale retreat home, thoughtfully selected to create both comfort and connection.
✔ Meals & refreshments
Daily breakfast, lunch, snacks, coffee (obviously), and curated group dinners throughout the retreat.
✔ Annual Strategic Planning Experience
A guided planning intensive designed to help you clarify priorities, make intentional decisions, and map out the next season of your business with confidence.
✔ Retreat workbook & planning materials
You'll leave with tangible plans, frameworks, and resources—not just inspiration and good intentions.
✔ Wellness experiences
Intentional experiences designed to help you reconnect with yourself outside of your business and remember that sustainable success includes rest.
✔ Meaningful connection
Time and space to build relationships with other ambitious women who understand the realities of entrepreneurship.
✔ Steph Rubio in your corner
Facilitation, coaching, perspective, and support throughout the entire experience.
Not Included:
Flights, transportation to/from the retreat location, optional personal purchases, and any activities outside the planned itinerary.
Only 10 Spots!
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Oct 7 - 10
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Scottsdale, AZ
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Only 10 Spots! | Oct 7 - 10 | Scottsdale, AZ |
I know that you and me? We’re always on the move, never shying away from the WERK to grow our businesses.
BUT, if we’re not careful, that comes at the cost of neglecting ourselves. That’s why on Day 2, I built in the pause. Because high-achieving female founders need the power in the pause to reset, to fuel that strategy they’re about to implement.
Consider it the perfect blend to close one year & step into another. Like a leader.
You’re already going to take a day to plan the future of your business like a boss a** CEO, so…
You might as well do it in an intimate room full of other bada** women leading business too.
And why not toss in the conversations with depth? The wellness component to make sure you love on yourself while you love on your business?
Because that’s where true creativity and innovation starts.
And the connections & community you make will be the reason you carry the plan through the year.
You should absolutely meet us in Scottsdale in October if…
You know planning matters, but doing it alone at your kitchen table sounds about as appealing as answering Slack messages on vacation.
You crave conversations with women who understand the weight of entrepreneurship without needing a 17-minute backstory.
You're ambitious and exhausted.
You don't want to choose between building a meaningful business and having a meaningful life.
You want more than motivation. You want clarity, a plan, and people who'll cheer for you long after the retreat ends.
You've spent so much time executing that you haven't had the chance to zoom out and examine if where you’re spending your time, energy, & money are where you should be…
But maybe skip this round if…
You're looking for someone to hand you a plug-and-play blueprint.
Strategy at its core, is deeply personalized. It’s a smart asf plan to get where you want to go.
You're unwilling to be honest about what's working and what isn't.
To get it right, we have to work from a place of 100% reality.
You aren't open to reflection, feedback, or trying a different approach.
The whole point is that there is no one right way and we go further faster together.
You want to stay busy instead of intentional.
Busy feels productive, but you can still wake up burnt our and unfulfilled next year.
You believe rest has to be earned after working harder.
The rest is the strategy here.
Early Access Investment
$1995
Full Price Investment: $3,000
Early Access available through June 30th or until all 10 spots are secured.
Created with intention by Steph Rubio — straight-shooting Operational & Strategic Leader who uses nearly 2 decades of experience in business to help entrepreneurs scale with tangible strategy, increase retention & referrals, & become better leaders.
Frequently Asked Questions
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Everything except the computer you want to type on, the clothes you want to wear, and your transportation to and from the home. In other words, you will need to book your own travel, but everything else from the time you arrive at the house until you leave is covered.
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There will be light movement and exercise but we always aim to be inclusive and accessible so there will be varying options to assure the group does not split and we all get the reset we need.
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Of course! We will send an intake form soon after you snag your spot so we can tailor the experience to your needs.
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We will have tons of grab and go options and we will cook a few meals ourselves. One overarching goal is community and connection, leaving with a sense of belonging, and I believe there is nothing quite like food to bring people together.
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Yes, if you need a payment plan, just let Steph know. She’s always going to try to work with you.
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A strategy is a high-level plan or course of action designed to achieve a specific long-term goal under conditions of uncertainty. In other words, we’re going to take everything we know to be true, what we think we know to be true, where you want to go, and design a path to get you there.