Where uncertainty, self-doubt, stalled growth, & the loneliness of entrepreneurship go to die.
Or the cute version: Where strategy meets soul—and scaling doesn’t mean selling yours.
The truth: you don’t need another PDF.
That 18th free webinar you’re planning to attend also doesn’t hold the missing puzzle piece.
And you definitely don’t need another guru online giving you a half ass chatGPT created framework.
What do you need?
Community. Clarity. Confidence. Strategic Action. Foundational Business Knowledge. Power.
You deserve a space where you can get real, honest & vulnerable because that’s the only way you truly unlock your next steps & build a business that lasts.
You need to start looking at the future and reverse engineering your way back to the present to assure you are taking the right actions aligned to where you want to go.
Psst, that’s called a strategic plan. And it’s my expertise. No, it’s not ‘strategy’ the buzzword everyone is including in their marketing right now.
Maybe you keep tweaking the surface level stuff — your content, your offers — but nothing is really changing.
Does any of this sound like you?
You pivot your services every few months.
You rewrite your bio at midnight (again).
You launch things in the name of making money, not because it’s what gets you PUMPED.
You struggle to find aligned clients. You struggle to know how to take that vision, that dream of yours, & turn it into a reality.
And underneath it all?
You’re tired of feeling like everyone else has the answers but you. Like everyone else has this level of success that’s just out of your reach.
The cost of staying here?
More pivots. More chaos. More second-guessing yourself into burnout. And that’s exactly what I refuse to let you do anymore.
The truth is: entrepreneurs don’t accidentally build successful businesses that can stand the test of time (& market shifts & more algorithm changes) by accident.
Gone are the days we pop across the hall and ask that one coworker how they might handle the problem we just ran into & pick up new tips we can add to our professional toolbox. That lack of natural interaction stifles our creativity like crazy.
We can no longer be sure if what we’re seeing online is for real. Tested & proven to stand the test of time. We can no longer be sure it’s not a half ass version of some output from chatGPT. Unless we get it live, from the source.
As online business owners, we have to curate that kind of growth environment—or face stifling ourselves and getting left behind the next time the algorithm changes.
That’s where the Rooted & Relentless Mastermind comes in.
This is not another Facebook group where all of your questions go unanswered & other members just want to sell you something rather than engage in real conversation with depth.
It’s not another bandaid disguised as a PDF. And it’s definitely not a chatGPT generated course.
This is for realz strategic planning for your business.
This is digging deep to get clear on where you want to be in a few years. How you want to feel. What type of clients you want to attract, where & how to attract them, how to deliver such a stellar client experience they tell all their business friends and you never have to market again because you have referrals rolling in from how obsessed your clients are with you.
Okay, I can’t actually promise you never need to market but you see where I’m going, yeah?
This is a high-touch, high-impact mastermind for women & historically underrepresented entrepreneurs who are aching to:
Stop spinning their wheels on surface tweaks.
Build a business rooted in the vision their craving of the future (not someone else’s blueprint).
Learn how to make smart CEO-level decisions—and understand why those moves matter. This is your strategy. You gotta start learning to look at it all top down, not just executing in the weeds.
Have a trusted circle to lean on—because if I don’t know the answer, I know someone who does.
This is the anti-band-aid space where real women & historically underrepresented entrepreneurs gather to get real, raw, strategic, & ultimately, grow together.
Everyone is out here is selling you on “clarity” and “confidence.” Cool, yeah, me too.
But what does that actually look like when your butt is in the chair at midnight trying to figure out how to grow? I’ll tell you what you can expect in depth.
Clarity
No more pivoting your offer every 3 months or rewriting your bio at midnight. You’ll finally know what kind of business you’re building, why it matters, and what the next right step is.
Community
Not another dead Facebook group. This is curated connection. It’s the circle where you can bring your mess and your wins, get advice that actually fits your business, and stop feeling like you’re building this thing in a vacuum.
Confidence
It’s not about faking it until you make it. It’s about stacking evidence. You’ll learn how to make decisions like a CEO, back them with strategy, and actually trust yourself instead of outsourcing your brain to Instagram.
Strategic Action
Enough with the bandaids. You’ll stop throwing random tactics at the wall and start building moves that compound. You won’t just know what to do—you’ll know why it matters for your business long-term.
Foundational Business Knowledge
The stuff no one bothered to teach you: how to price, how to sell without sleaze, how to run your ops so you’re not chained to your laptop. These are the bricks that keep your business standing when everyone else’s is wobbling.
Power
The real kind. Not hustle-’til-you-drop power. The kind that comes from knowing you’re building something sustainable, aligned, and unapologetically yours. Power to say no. Power to stop playing small. Power to scale without selling your soul.
I didn’t create this community because it was a smart “offer stack”
I created it because it’s what I wished had existed years ago.
And with the market shift back to real human connection, real advice, real experiences in our post chatGPT world, a community is more vital than ever.
Turns out, this was exactly what we needed all along.
I know that not only because it’s what I needed, but also because I was blatantly asked by an Online Business Manager in our space a year ago to do so. Apparently I wasn’t the only one feeling the missing link.
As a founding member, aka a member of the Clarity Coven you get:
Live mastermind calls + hot seat coaching
We’ll start by workshopping YourVision, audit what’s working (and what’s not), and build a strategy that gives you clear action stepping into 2026. This sets the tone for your next 6 months—and beyond. This is the “hit the ground running” part.
Co-working Calls & Office Hours
For troubleshooting in real time.
Access to our community portal
For chatting, connection, and support in between calls. I have a dream this is where we have friendly debates, discuss marketing shifts, ask for eyes on resources or sales pages, all the good stuff.
Monthly Expert Masterclasses
With focused topic areas each month — think visibility, using data, all the stuff you actually need & none of the crap you don’t - because we’re busy mane.
Resource Hub
You don’t need a giant library of templates you’ll never touch. That’s not what this is. Instead, you’ll get a curated set of tools that match the work we’re doing inside the mastermind — built to save you time, keep you focused, and help you actually implement.
Permanent recognition as part of the “The Clarity Coven”
Why does that matter? Because you’ll always be part of the story. If you haven’t picked up on it yet, it’s going to be quite the story. First The Rooted & Relentless Podcast & now The Rooted & Relentless Mastermind. This is only the beginning friends. I’m on a mission to grow something that stands the test of time here. You will also get exclusive access to me via a private channel that will always be locked to only The Clarity Coven. And we’re going to do a fun little “meet the founding 10 members” series (so visibility & exposure for ya).
A stupid low price for founding members only:
Normal price is $389/month. Founding members can get in for only $189/month.
Here’s the layout:
This isn’t a one-size-fits-all curriculum. Just like the strategic plans bigger corporations are developing right now are not all the same. They’re curated for that business specifically.
You don’t need another course telling you what to do in lockstep. The Rooted & Relentless Mastermind is designed to give you the structure you need with the flexibility your business deserves.
Because all of us are not growing the exact same business.
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October is the typical timeframe sophisticated business start their annual strategic planning for next year. So we’re gonna do a much cooler & manageable version of the same.
Workshop your Big Vision → what your life & business look like 3 years from now.
Audit every area of your business to identify the gaps between where you are now and where you’re going.
Build your first strategic plan (the no-fluff version).
Set personalized goals + success metrics for your first 90 days inside the mastermind.
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Based on your business audit + your strategic plan, we’ll zoom in on what moves the needle most for you.
Some members will double down on marketing & visibility, others on systems & ops, others on scaling their offers or team.
These sprints are tailored to you — because growth isn’t linear, and neither is your path.
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We’ll have expert masterclasses & some months we’ll have mini challenges to give you a motivational boost. Think visibility challenges or “get your data together for real” challenge.
The bullshit stops Sept 30th. We begin October 1.
The first 10 entrepreneurs inside will set the tone for this community forever. You aren’t just joining a mastermind—you’re becoming part of The Clarity Coven, a founding circle of gritty, determined, badasses whose story will stand the test of time.
Doors close the moment the 10 seats are filled. If you know this is for you, don’t wait.
Created by Steph Rubio — business coach, strategist, and straight-shooter who uses nearly 2 decades of experience in business to help women & historically underrepresented entrepreneurs get unstuck and scale with strategy that actually fits their life.
Remember…
You don’t need more noise.
You need a safe and powerful community that helps you cut through it.
You need strategy with soul and community that understands your unique challenge, that actually sees you.
It’s time to get Rooted in where you want to go and Relentless in where your pursuit to get there.